Thursday, 28 August 2014

Steps to increase website traffic

increase traffic - ankit patel seo

Be regular – To get Website traffic

Be patient - Follow simple steps and update website
Professional Blogger always tries to keep own blog or website up-to-date time to time. Reason is simple, Google keep your blog alive on search engine. You will not get your blog or website index down in future. So top of the most blogger suggest that, Update your blog regularly.

Content Quality

Content helps in future after posting meaning full and unique article in your blog or website. Google algorithms made for find unique article, Moves visitors on best result. Content Quality may be down through the copied images from others, without copying text over others.

Website index

Website index helps to keep up in google search engine result page. If you have a good reputation with search engine, you can get google website index. Reputation on Top best search engine must be increase, submitting your post URL on best search engine.

Social networking sites: direct website traffic from social media websites

Now a day’s hundreds of social media can be use for sharing your article. Using social media you can target visitors as of your requirement. Most of the businesses always find clients over worldwide.

Through the social media you can impress your client with exciting post title. Now a day thousand of websites, Mashable, Thereachest, are getting huge traffic over the social media.

Online forms and Q/A sites

Question Answer form also deserve best techniques, to get huge website traffic/Blog traffic. Using this way you can ask your readers on any important question and gives satisfied answer in reply.
Most popular Q/A sites to diverse website traffic on your websites are, stack overflow,,

Spotlight on keyword

Content quality is king and keyword in queen. Without this combination you can’t get meaning full result on website traffic. WordPress give very useful keyword tools. Using these tools you can get perfect keyword related to your post and article.

- This keyword connects your website/blog directly with your blog.

- Most popular Keyword in visitor's mind > Search in google with keyword > used keyword get your website on google search result page.

Regular comment

Commenting enhance your website visibility. Using this trick you get meaning full people, who are interested your skill that’s comment in others blog article.

-Using this way you can build 
backlinks and increase pagerank also.

Internal links

Internal links make crowd over web. In this your website link refers another link which is your own websites link. More number of internal links is good for your blog/website.
Benefits are,

Guest Posting - Website Traffic inmproves

Regular and high quality backlinks are coming from top best sites. In this, you have to submit your article on another website/Post as a guest article. From there you can get traffic on your website. 

Domain Name/ URL selection

Impressive domain always makes good reputation in front of visitors and search engine. Meaning full URL make hidden relation with your content.

Domain selection is the most important point and first step of blogging and website building.

Monday, 25 August 2014

How To Write Articles That Rank On Google Top 10??

Every blog owner knows that content is king.

If you want your articles to rank on Google, there are certain steps you must take. Contrary to what we’ve been taught by so-called SEO experts, you don’t need to bite your fingers to achieve results.

In fact, a little step you can take today, can make a huge difference. The web is primarily powered by content, and Google is constantly looking for pages that have the right content for her users. If you provide this content, you would be rewarded with fresh traffic, and increase in PR.

The steps required to rank your articles highly on Google top 10 are:

1. Research Your Long Tail Keywords

This is the first approach to take, as it boosts your chances of ranking easily. When you concentrate your effort on long tail keywords (3 – 6 words), you’re going to reap the rewards of Google homepage. I’ve seen new blogs rank highly because the articles focused on long tail keywords. You can’t possibly compete with the giants in the market like Amazon, Wal-mart, and several shopping sites.

When you tour the route of long tail key terms, which these popular websites ignore, you drive targeted traffic, that makes for real conversion.

2. Know Your Market Well

You’ve to determine the actual people you’re serving. Your article should be thinly focused on the exact people. It could be crazy when an article writer tries to target everybody that comes to the internet – I don’t think he’s going to succeed in the first place. As a Google user, know your market in and out.

Participate and answer questions on discussion boards. You would be able to discover amazing questions and concerns of your target market. This positions you to write effectively, thereby pleasing Google and reaping the benefits.

3. Write To One Particular Person

Yes, even though you’ve thousands of people who need to read your content, as a rule of thumb, write only to one person. Channel your sentences to align and attribute to one unique person. This is because, your article is going to be read by one person at a time.

When this is done, your article seems engaging and when that happens, the bounce rate is reduced to the barest minimum.

Before Google can rank your articles, they want to know the extent by which you’ve been able to solve problems. How unique and interesting your content is, would only be determined by the “amount” of time spent by your readers.

4. Write Headlines That Are Short

Not merely short like that, but make sure your headline is 71 characters or less. This is because Google spiders only index the first 71 characters and uses (…) for the remaining section. A perfect SEO content  should abide by ranking rules and ensure the headline is cute and short.

If you must write a long headline, make it a sub-heading and use it within the content of the article. It makes a lot of sense because Google reads the entire content.

5. Start With Your Key Phrases

What you are targeting shouldn’t be just keywords. So when you start writing your content, use your key phrases as the initial start-ups. You’re doing this because, search engine spiders read content in the same way as humans. They read from left to right – so when your primary terms are well situated, indexing is faster.

This in turn increases your pagerank on Google without much struggles.

6. Write Quality Content

There is no alternative to writing quality content.. It’s not all about the keywords and phrases you used, by how unique and original your content is. The kind of articles that succeeds to the homepage of search engines, are those that are less stuffed with key terms.

Avoid spun contents, they would only hinder your success and jeopardize your search engine optimization endeavors. Take time and create quality content that people love.

Remember, it’s not the search engine that will Subscribe to your RSS feed to your email list and buy your product, it’s the people that will. Write for people and Google will follow.

Tuesday, 19 August 2014

Upcoming Trends of Web Marketing in Social Media Platforms

Not so long ago, social media was considered a novelty of the Internet. Any attempt of advertising was handled by so called ''experts'' of social media marketing. Today, things are a bit different. Exponential distribution is changing the world as we know it, which is subsequently changing the way we think and act. Everything leads to connecting the world through social media, which is a great place to employ different types of marketing.Adjusting the market to an individual or group with same interests has become the key aspect of modern marketing. Seeing as how connecting people with same interest is one of the main characteristics of social media usage, it presents itself as welcoming all types of modern marketing to come in the future. This article will now continue to elaborate the impact that social media networks will have on future online marketing.

Web 3.0 Concept
Web 3.0 is a technology we didn't have to wait for too long. Web 2.0 has just become the standard, and we already have Web 3.0 fast approaching. It is estimated that it will last between the years 2013 and 2020. Its development is moving rapidly and we already know of some solutions that will contribute to speeding up the Web.

Semantic Web
Semantic Web is a term coined by Tim Berners Lee. It is not a stand-alone type of Web, but more of an extension to the already existing one. Information is now given a clearer, better defined meaning, which improves cooperation between people and computers.

The Structure of Semantic Web
While the job of HTML (Hypertext MarkUp Language) is presenting data on the Web, the structure of Semantic Web is divided into three parts:1. XML (eXtensible Markup Language) - determines the structure of data.2. RDF (Resource Description Framework) - the central protocol of the Web, when it comes to semantic connections. It is based on the W3C standard (World Wide Web Consortium), and it defines the semantic relationship between electronic sources.3. Ontologies – the most important element. Ontologies make the pillar of Semantic Web technology.

Web 3.0 Marketing
The key factors of Web 3.0 Marketing are new ways of searching for information, ''smarter'' information, and a more approachable Web. Web 3.0 marketing is a convergence of new technologies and fast changes of consumer trends. The Web 3.0 marketing world is home to information that will be available on all devices, from all parts of the globe.

Here are the main components of Web 3.0 marketing:
1. Microblogging - the ability to share your thoughts in an already defined number of characters. People are busy, in a hurry, and they want the gist of things. That is why you need to make it short to be heard.

2. Virtual worlds - places where users go to interact with each other in a 3D environment. They can host dates, parties, and various events.

3. Personalization - enables users to create personalized web pages. People continuously expect their names to show up on top of various web pages on the Internet. They want personalized emails, as well as suggestions for shopping according to their needs. Since the web is getting smarter, personalization is becoming the standard. 

4. Phone applications - they exist because billions of people in the world use mobile phones. A number much greater than PC users. Consumers browse the web and expect to be able to make purchases directly on the phone.

Monday, 31 March 2014

Optimize Images for Search Engines

Optimize your images for search engines:

  • Keywords in alt text, text around the image, image name, page title;
  • Preferred image formatting – jpg;
  • Separate SE accessible image folder;
  • Image freshness. (SEW suggests re-uploading your images to keep them fresh);
  • Enabled image search option at Google webmaster tool.
  • Reasonable image file size (see the discussion at WW)
  • Limited number of images per page;
  • Popular and reliable photo sharing hosting (e.g. Flickr is reported to help in Yahoo! image optimization).

Optimize your images for social media:
  • (obvious) use really great images to give your readers another reason to spread the word;
  • (to get Digg thumbnailed submission) stick to jpg format and make sure the images can be resized to (or already are) 160×120 or 160×160 pixels (Unless you have an image that can be resized that way Digg will not offer the submitter a thumbnail to go with the post).

Optimize your images for people:
  • People pay more attention to a clear image where they can see details (choose high quality images).
  • (Clean, clear) faces in an image get more eye fixation. (don’t use abstract images too often).
  • Keep them relevant: images are not the first thing a visitor sees on a web page but they can compel him to stay (according to the eye-tracking research web text is prior to images; when looking at a printed article people see images first; with web page they see text first – nevertheless images make the visitor stay and remember the page via relevant associations).

Sunday, 30 March 2014

Google Started Showing “Yellow Ad icon” in Search Result

Google Ad Icon

From last 3-4 years Google has been updating their algorithm regularly. Although, sometimes it might be painful for webmaster but on the contrary required too. As competition increases day by day the World Wide Web is becoming more crowded so, it is required to do changes so that user can get actual and authentic information through search engines.

Actually now search engines are working on the ideology of general user and continuously trying to offer the best search result to them. We have seen lots of changes in the interface of search result also. From the 1stweek of Nov 2013 I observed a change in “Ad” icon for inorganic results.

Yes, Google is now showing “Yellow Ad icon” adjacent to every inorganic listing on the page in spite of using just color as they were used to do earlier. I personally welcome this change and this will certainly help users as well as web marketers to identify the result quickly. Good work Google..!!

Google Offers Free DoubleClick Webinars for Digital Marketers

Digital marketers using Google's DoubleClick ad platform are being invited to join a series of webinars that will teach new skills for using DoubleClick.

Google's DoubleClick ad platform is looking to teach digital marketers how to use DoubleClick more effectively to help their businesses generate more clicks and more revenue through a series of free webinars being offered through June. The webinars will range from the fundamentals of DoubleClick Campaign Manager (DCM) for rookies, presentations on platform changes from previous versions, and advanced sessions on reporting, using in-stream video and more, according to a March 26 post by Sarah Payne, the DoubleClick Campaign Manager product trainer, on the DoubleClick Advertisers Blog.

Digital marketers with existing DoubleClick accounts can sign up for the events through the training pages on the latest DCM or earlier DoubleClick for Advertisers platforms, wrote Payne. "Whether you're starting to upgrade to DCM or you've already made the move, attend these webinars to better understand and use the product." Sessions covering DCM Fundamentals will be held on April 29 and June 10 through a 2.5 hour webinar that will teach everything from "how third-party ad serving works to the steps needed to set up Floodlight tags and traffic for your first campaign," wrote Payne. The session also touches on remarketing and stresses an introduction to the fundamentals and best practices of DCM.

Sessions on what's changed from the previous DoubleClick for Advertisers 6 (DFA6) platform as users move to the new DCM version will be offered April 2, 16 and 30, as well as on May 14, 28 and June 11 and 25, according to Payne. "Learn what's changed in DoubleClick Campaign Manager. Get a demo of the key differences compared to DFA6. Attend this webinar if you've been using DFA6 and want to know about functionality and workflow differences between DFA and DoubleClick Campaign Manager before you upgrade."

A "campaign trafficking demo" will be offered April 9, May 7 and June 4 to provide a live walk-through of how to create a campaign and assign campaign elements.

Advanced DCM webinars, which are aimed at users familiar with basic reporting and DFA6/DoubleClick Campaign Manager concepts, will include detailed sessions on understanding in-stream video on April 17; using report builder on April 3, May 1 and June 5; and using report attribution on May 15, according to the post.

Webinars will also be offered for digital marketers who are still using DFA6, wrote Payne. The DFA6 webinar offerings include sessions on DFA fundamentals on April 23 and June 4, which will mainly focus on the basics of ad trafficking, as well as sessions on MediaVisor fundamentals  on April 22 and June 17.
"Learn the most common uses of MediaVisor, including how to plan and create campaigns, advertisers, and site placements," Payne wrote. "You'll also learn how to send RFPs and IOs, as well as how to traffic placements from MediaVisor to DFA."

Some sessions for both DCM and DFA6 require prerequisite training with the platforms.
Digital marketers who are starting with DoubleClick from scratch can begin with Google's DCM Academy, which provides easy-to-use learning paths that guide them through core online training materials to help get users up to speed on the platform, wrote Payne.

Webinar participants who complete their training sessions and pass exams on the subject materials can get a printable certificate of completion, demonstrating their knowledge of DoubleClick Campaign Manager, she added.

Saturday, 29 March 2014

Lets Link Exchange

link exchange
link exchange

- Exchange links with sites that are related by topic. Exchanging links with unrelated sites is ineffective and unpopular.

   - Before exchanging, make sure that your link will be published on a “good” page. This means that the page must have a reasonable PageRank (3-4 or higher is recommended), it must be available for indexing by search engines, the link must be direct, the total number of links on the page must not exceed 50, and so on.

   - Do not create large link directories on your site. The idea of such a directory seems attractive because it gives you an opportunity to exchange links with many sites on various topics. You will have a topic category for each listed site. However, when trying to optimize your site you are looking for link quality rather than quantity and there are some potential pitfalls. No seo aware webmaster will publish a quality link to you if he receives a worthless link from your directory “link farm” in return. Generally, the PageRank of pages from such directories leaves a lot to be desired. In addition, search engines do not like these directories at all. There have even been cases where sites were banned for using such directories.

   - Use a separate page on the site for link exchanges. It must have a reasonable PageRank and it must be indexed by search engines, etc. Do not publish more than 50 links on one page (otherwise search engines may fail to take some of the links into account). This will help you to find other seo aware partners for link exchanges.

   - Search engines try to track mutual links. That is why you should, if possible, publish backlinks on a domain/site other than the one you are trying to promote. The best variant is when you promote the resource and publish backlinks on the resource

    - Exchange links with caution. Webmasters who are not quite honest will often remove your links from their resources after a while. Check your backlinks from time to time.